Recently, talks of the U.S. raising tariffs on Chinese goods have been making headlines again. Numbers like “104%” or even “135%” sound alarming. Some in the industry are already discussing price hikes, shipment suspensions, or pulling out of the U.S. market altogether.

I get the anxiety. But I want to offer a calm response:
This isn’t the first time we’ve seen this. And it won’t be the last.

For those of us who’ve been doing cross-border trade with the U.S. for years, policy shifts are part of the job. The real question isn’t whether things will change—it’s how we handle it when they do.

How are we responding?

Step one: Stay informed, not emotional.
The so-called “104% tariff” is still under discussion. Not all products are affected. Even if new tariffs are implemented, it depends on specific categories and HS codes.

For the products we deal in—scarves, fabrics, accessories—there is no current indication of drastic increases. And we follow every official update: USTR announcements, the Federal Register, and on-the-ground customs feedback.

Step two: Prepare internally—without passing pressure downstream.
Each time tariffs go up, it’s not the rate itself that’s fatal—it’s whether a business is ready for it.

We’ve built flexibility into every layer of our operations:

• Strategic warehouse and export planning;

• Regularly reviewed HS code classifications;

• Smarter, more stable shipping schedules;

• Cost control that doesn’t mean cutting quality.

We don’t survive on price wars, and we certainly don’t pass policy risk to our customers just to stay afloat.

Step three: Communicate clearly, not with fear.
Some clients have asked, “Are you going to raise prices now?”

My answer?
“We’re not raising prices just because someone else raised tariffs.”
That’s not just a polite line—it’s how we work.

We’ve always seen our clients as long-term partners, not just transactional buyers. So when challenges arise, we don’t disappear—we show up.

Right now, we’re doing this:

• Analyzing each category we sell for possible tariff impact;

• Offering suggestions on alternative logistics or customs strategies;

• Advising clients, even when they’re not buying from us at the moment.

Markets change. Policies change. But our principles won’t.

We won’t pretend the pressure doesn’t exist.
But we also won’t use that pressure as an excuse to shift blame or quietly raise prices.

We’ll continue to:

• Hold our pricing line;

• Maintain material and production standards;

• Offer honest communication, not vague answers.

That’s not a marketing line—it’s how we’ve stayed in this business.

Final Thoughts

If you’re watching the tariff situation closely and want clarity on whether your products will be affected, feel free to reach out. No vague statements—just real answers, practical advice, and direct support.

We can’t control the wind, but we won’t be the first to jump ship when the waves get rough.

📨 Contact us through nornorglobal.com or our official Facebook page. We’re happy to walk you through the latest policy updates and what they mean for your next shipment.